Beatport celebrates the fifth anniversary of the globally renowned and inclusive lifestyle brand HE.SHE.THEY. with a collectible digital project and a full-length documentary.
Beatport’s next-generation digital marketplace, Beatport.io, has announced its second official project, KINSHIP — a new collection in collaboration with lifestyle and inclusivity brand HE.SHE.THEY.
HE.SHE.THEY.’s KINSHIP collection unites the brand’s commitment to music, community, and diversity, combining emotional and narrative elements into a single, cohesive product. Founded in 2017 by Sophia Kearney and Steven Braines, HE.SHE.THEY. emerged at a time when discussions around pronouns, sexuality, and inclusivity in mainstream electronic spaces were far more scarce. Now, five years into their celebrated history, HE.SHE.THEY teams up with 3D artist Enes Güç for a stunning visual representation of their story thus far, with a look forward to its future.
The KINSHIP digital collectible grants collectors access to the full widescreen image of the KINSHIP painting by Enes Güç, exclusive access to the video premiere of Beatport’s Off The Record documentary with HE.SHE.THEY., access to HE.SHE.THEY. events in 2024, new music — including a downloadable score by Wax Wings — and custom cell phone/desktop wallpapers of KINSHIP.
The KINSHIP collection is available here.
3D artist Enes Güç, the creative visionary behind KINSHIP, seeks to unify diverse identities and symbolizes the full spectrum of the human experience, from struggle to transcendence. Featuring a diverse array of HE.SHE.THEY. artists and dancers to compose a mesmerizing CGI painting using cutting-edge 3D scanning technology, the project is a bold statement on intersectionality, a celebration of diversity, unity, and empathy.
Other events and content marking the organization’s fifth anniversary include Off The Record, the Beatport-produced documentary chronicling the organization’s remarkable journey to date, following co-founders Sophia Kearney and Steven Braines as they create a brand synonymous with acceptance, expression, and diversity within the electronic music community. With an influence extending far beyond its acclaimed event series, HE.SHE.THEY. encompasses a fashion label and record label, showcasing releases and remixes by esteemed artists such as DJ Minx, Cakes Da Killa, Faithless, SYREETA and Maya Jane Coles. Check out the trailer below.
“We’re thrilled to partner with Beatport.io on our first collectible collection,” said HE.SHE.THEY. Co-Founders Sophia Kearney and Steven Braines, “KINSHIP stands as a bold statement on intersectionality, embodying a celebration of diversity, unity and empathy. It’s more than just an art project, it’s a movement in the hope of a more inclusive tomorrow.”
Beatport.io, will celebrate the launch of the collection with a captivating show at Disaster in Lisbon on November 16, 2023. The impressive lineup features renowned artists, including FJAAK, SYREETA, Wax Wings, and Gusta-vo b2b Just.Kelly.
Secure tickets to the event here.
To explore KINSHIP, visit Beatport.io.
